About the Course

The Bachelor of Business Administration programme is designed to provide comprehensive knowledge of business principles, management practices, and organizational behaviour. The course equips students with a strong foundation in management, finance, marketing, and human resources, preparing them for diverse roles in the corporate and entrepreneurial sectors.

The programme emphasizes practical application, professional discipline, and business ethics, enabling students to adapt to dynamic business challenges.

About the Curriculum

The curriculum is structured under the autonomous academic framework and is periodically updated to reflect current business trends and industry requirements. It integrates conceptual learning with application-oriented components.

Key areas of study include:

• Principles of Management
• Organizational Behaviour
• Business Economics
• Financial Accounting and Management
• Marketing Management
• Human Resource Management
• Operations and Production Management
• Business Law and Corporate Governance
• Entrepreneurship Development
• Business Research Methods

Case studies, presentations, group discussions, projects, and internal assessments form an integral part of the curriculum, strengthening managerial and analytical skills.

Vision of the Department

To develop competent and ethical management professionals capable of contributing effectively to business organizations and society.

Mission of the Department

• To provide strong foundational knowledge in business and management studies
• To enhance leadership, communication, and decision-making skills
• To promote practical learning through case studies and industry interaction
• To encourage entrepreneurship and innovative thinking
• To instill ethical values and social responsibility in business practices

Learning Resources & Facilities

The Department of Business Administration is supported by academic and learning resources that facilitate effective management education.

Management Learning Facilities

• Access to business journals, reports, and reference materials
• Audio-visual aids for presentations and case analysis
• Seminar halls for workshops, guest lectures, and group activities
• Digital learning tools for business simulations and research

These facilities support experiential learning and professional skill development.

Eligibility Criteria

Candidates seeking admission to the Bachelor of Business Administration programme must have:

• Successfully completed Higher Secondary (10+2) or equivalent
• Basic aptitude for management, leadership, and business studies
• Fulfilled eligibility norms prescribed by the institution and university

Admissions are based on merit and institutional admission guidelines.

Learning Outcomes

Upon completion of the programme, students will be able to:

• Understand and apply core management principles
• Analyze business problems and propose practical solutions
• Demonstrate leadership, teamwork, and communication skills
• Apply ethical and socially responsible business practices
• Adapt to organizational and market dynamics

Career Opportunities

Graduates of Bachelor of Business Administration can pursue careers in:

• Management Trainee
• Business Development Executive
• Marketing Executive
• Human Resource Executive
• Operations Executive
• Banking and Financial Services Associate
• Administrative Executive
• Entrepreneur / Startup Associate

Higher Education Opportunities

• MBA / PGDM
• M.Com. / M.Sc. Management-related programmes
• Professional certifications in finance, marketing, HR, and operations
• Competitive examinations and administrative services

The programme provides a strong foundation for managerial careers and advanced management studies.